Warsaw, 1 June 2026: Stock Spirits Group is expanding its Sierra portfolio with the launch of Sierra Lime inspired by the classic Margarita.
Sierra Lime is made with 100% natural ingredients and bottled at 18% ABV. It combines fresh lime flavour, balanced sweetness and a subtle hint of chili, creating a light, fruity liqueur with a tangy, zesty twist and mild heat. With its vibrant lime-green colour, fresh citrus aroma and lively lime taste, Sierra Lime is well suited for get-togethers with friends, festivals, and relaxed social occasions–perfectly timed for summer.
The launch follows a strong performance for Sierra at The Tequila & Mezcal Masters 2026, where the brand won seven awards across its Tequila, 100% Agave Tequila and Tequila liqueur ranges. Sierra Lime was awarded a Gold medal, with judges describing it as “pleasant–not Tequila-forward–but very enjoyable and accessible.”
Alongside the classic shot serve, Sierra Lime can also be enjoyed as Sierra Lime & Beer. Inspired by Mexican drinking culture, the simple two-ingredient serve combines Sierra Lime with ice-cold beer for an unexpectedly fresh and fruity twist, and can be easily prepared in three simple steps:
Uno: Open the beer bottle and take a sip
Dos: Add 4 cl of Sierra Lime to the beer bottle
Tres: Enjoy!
Hendrik Schatz, Marketing Director, Germany at Stock Spirits Group, said: “Sierra is one of Stock Spirits Group’s most important international brands, with an established presence in markets around the world. Sierra Lime adds a fresh, flavour-led expression to the range, building on the brand’s bold, colourful character while giving consumers a new and accessible way to enjoy Sierra.”
Sierra Lime will launch first in Germany from May, across retail and the on-trade, with further European and international markets to follow. From June, the product will be supported by a comprehensive communications campaign, with a strong focus on social media and influencer collaborations.
The recommended retail price in Germany is €14.99.