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Responsible Drinking


Italian consumers increasingly appreciate wines, aperitifs, liqueurs and brandies.

These drinks are associated with friendship and sociability and, provided they are responsibly consumed, can form part of a healthy and well-balanced lifestyle following a well-established Mediterranean tradition.

Stock Italia encourages responsible drinking in all its marketing and sales programmes. We are also happy to respect the Federvin self-regulation code, a series of principles which over the years, have been taken up as national regulations. The code discourages excessive consumption and provides information and education on the consequences of abusing alcohol.

You can find out more about responsible drinking on the following sites: